Job description
Position Overview
Manage and nurture a mutually profitable business relationship. Key focus to include:
- Develop and implement financial business plan for territory by account
*On-board new accounts and follow end to end steps to ensure timely set-up*Interface with the Planning team to ensure seasonal assortment plans meet the business objectives and needs for each account in collaboration with Buyer.
- Ensure high level of professional and proactive communication with all levels account management structure to drive business towards plan achievement
- Gather, enter and distribute weekly, monthly, and seasonal sales figures as available
- Collaborate on integrated marketing plans (Capital, Advertising, Collateral) by account
Essential Duties & Responsibilities
Key focus to include:
Develop and implement financial business plan for territory by account
Interface with the Planning team to ensure seasonal assortment plans meet the
business objectives and needs for each account in collaboration with Buyer.
Ensure high level of professional and proactive communication with all levels
account management structure to drive business towards plan achievement
Partner with Retail Development teams to ensure effective
execution of retail merchandising and sales strategy for each account
Gather, enter and distribute weekly, monthly, and seasonal sales figures
Collaborate on integrated marketing plans (Capital, Advertising, Collateral) by account
Business Analysis and Strategy Planning:
Propose, negotiate and finalize seasonal Sales and Receipt plans by account by door
Develop seasonal Financial flow worksheet for each account incorporating product flow
within parameters of account financial objectives for sales, turn and margin.
Review and communicate competition and product trend to Merchandising and
Planning departments (i.e. brand, class, key item) via monthly competition recap report
Manage in-season business for each account via monthly update and review of rolling
12 Month Financial plans. Develop and implement strategies necessary to achieve plan
Provide input to VP Sales on management of seasonal MD strategy
Review and discuss Financial and Brand/Class market share analysis highlighting
product and sales opportunities for each account (by region/door)
Gather, enter and distribute weekly, monthly, and seasonal sales figures
Input data for business analysis - i.e performance tracker, flow analysis, business reviews
Assist in clerical preparation for all management meetings and corporate account recaps
Organize and print all weekly recaps for senior management review
Analyze classification sales and stock levels to realize opportunities for growth
Analyze and develop seasonal strategy to achieve accounts' profitability objective for PRL
Provide input to VP of Sales and Marketing on development of targeted and effective
Retail Marketing plans by account
Retail Analysis and Assortment Planning
Prepare, report and maintain Account Profiles (by door)
Review and advise Planning on seasonal assortment plan development and scorecards
Execute final seasonal assortment plan presentation and confirmation during Line Opening
Account Management and Communication:
Attend weekly conference calls with Regional Directors, Shop Managers, & Coordinators
Schedule, prepare, conduct and document Monthly Business Review
with VP Sales and Account Management. Topics to include:
>Sales/Stock/Competition trend analysis and recommendation
>Markdown strategy plan for future month(s)
>Shop Evaluation Recap and Staffing Plan Status review
Coordinate and present management meetings (seasonally) to include:
>Scheduling meeting and internal pre-meets
>Producing management meeting books
>Recapping discussion
>Execution of follow through
Travel to all stores to have an understanding of business needs:
>Focus on reviewing Assortment content, market share trends, overall stock
issues (inclusive of BSR) and overall retail execution
>Support Regional Account Team by reviewing visit findings with account management
Resolve all issues (i.e. Unauthorized Promos, BSR holes)
on a proactive basis
Assist Account Services in effective management of monthly receipt flow and order
fulfillment
>Partner with Account Services to identify in season re-order opportunities
Capital Planning:
Develop and enter all Capital projects into seasonal plan
Evaluate and justify ROI to RL internal management review
Coordinate and conduct presentation, negotiation and
finalization of Capital plans with Account management
Analyze and manage productivity of space/increase sales per foot
Experience, Skills & Knowledge
Experience, Skills & Knowledge
Relationship experience at the Buyer/Planner level within department stores, and generally strong relationship building skills.
Strong communication and leadership skills
Strong analytical skills and high level of expertise in managing assortments, margins, mark up, sell-thru’s
Knowledge of competitive landscape and brands
Proficient in Retail Math, Excel, Microsoft Office
#LI-AM6
Ralph Lauren will consider for employment qualified applicants with arrest or conviction records in a manner consistent with the requirements of the law, including any applicable fair chance laws.
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