Hello. We’re Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we’re improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, Advil, Voltaren, Theraflu, and Centrum – through a unique combination of deep human understanding and trusted science. What’s more, we’re achieving it in a company that we’re in control of. In an environment that we’re co-creating. And a culture that’s uniquely ours. Care to join us. It isn’t a question.

As a key member of US Consumer Experience (CX), you will serve as the data lead for the Consumer Engagement team. You will work with multi-disciplinary teams to have deep understanding of our consumer data, build segments and personalize communications with consumers to drive growth. Are you energized to find new ways to reach consumers through data? Do you love to engage with consumers by leveraging data to segment and personalize their experiences? Do you enjoy getting your hands on data, analyzing it, and figuring out how we should utilize it to connect with consumers at speed? Do you desire to work collaboratively across a portfolio of leading brands?

• Lead the usage of data, segments and personalization in CRM. Recommend, activate and operationalize strategic segments to drive engagement, having deep knowledge of our consumer data and how best to leverage 1P, 2P, 3P data
• Advance personalization capabilities on CRM (including email and web), to customize, segment and personalize consumer experience
• Proactively identify and recommend strategies and tactics for growing quality and quantity of 1P data that aligns with data best practices
• Partner with key stakeholders, including tech and operations, to build and execute process that enables and integrates strategic, effective and efficient use of data, segmentation and personalization
• Oversee our 1P consumer data across the Haleon portfolio and have a 360 view of the consumer
• Analyze business and consumer data to develop insightful CX solutions that support paid, owned, earned and shared consumer engagement touchpoints along the path to purchase

Why you?

Basic Qualifications:

We are looking for professionals with these required skills to achieve our goals:

• Bachelor’s Degree in STEM (Science, Technology, Engineering or Mathematics), Data Science, Computer Programming or Marketing
• Minimum 3 years of experience in data, segmentation or personalization
• Minimum 1 year of experience with dashboard tools (PowerBI, Tableau)

Preferred Qualifications:

If you have the following characteristics, it would be a plus:

• Proven track record of segmenting and personalizing consumer communications
• Experience working with large datasets, presenting that data in meaningful ways and deriving actionable insights; presenting those insights to influence senior leaders
• Knowledge of various data structures and common methods in data analytics, as well as: Data management basics (SQL queries, database connections); Data preparation (e.g. data cleaning including filtering and variable transformation); Proficiency in programming language(s) such as SAS, SQL, Python or R
• Experience with digital marketing, CRM, consumer journeys and customer data platforms (CDP)
• CPG experience
• Ability to multi-task with excellent project management skills
• Agile, comfort with the unknown and willingness to test and learn
• Strong interpersonal and communication skills, high attention to detail

Diversity, Equity and Inclusion

At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone.

We’re striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives.

Haleon offers a robust Total Reward package that consists of competitive pay and a comprehensive benefits program. This includes a generous 401(k) plan, tuition reimbursement and time off programs including 6 months paid parental leave. On day one, you are eligible for benefits, including our healthcare programs where the company pays for the majority of your medical coverage for you and your family. We also offer the opportunity to receive a discretionary bonus based on the achievement of key business performance and other incentive/recognition programs to as part of the offering. The salary range for this role is: $145,000 - $165,000 annually.

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Care to join us. Find out what life at Haleon is really like www.haleon.com/careers/

At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

As you apply, we will ask you to share some personal information, which is entirely voluntary. We want to have an opportunity to consider a diverse pool of qualified candidates and this information will assist us in meeting that objective and in understanding how well we are doing against our inclusion and diversity ambitions. We would really appreciate it if you could take a few moments to complete it. Rest assured, Hiring Managers do not have access to this information and we will treat your information confidentially.

Haleon is an Equal Opportunity Employer and, in the US, we adhere to Affirmative Action principles. This ensures that all qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.

Please note that if you are a US Licensed Healthcare Professional or Healthcare Professional as defined by the laws of the state issuing your license, Haleon may be required to capture and report expenses Haleon incurs, on your behalf, in the event you are afforded an interview for employment. This capture of applicable transfers of value is necessary to ensure Haleon’s compliance to all federal and state US Transparency requirements.