Supervisor, Strategy and Investment

Full Time
New York, NY 10014
Posted
Job description
Company Description Publicis Imagine, a division of Publicis Media, is the assigned media agency for Disney+, The Walt Disney Studios, Disney Parks, Experiences and Resorts as well as ESPN/ ESPN+. We are a bespoke agency created solely for Disney, made of the best talent within the Groupe as well as within the industry, with a sole focus of leading the change and driving businesses into the future. We believe that if you can dream it, you can do it. We are Publicis Imagine. Dreaming. Doing.
Job Description


This position requires a highly motivated person to assist in the day-to-day execution of the ESPN account. The Supervisor will be responsible for activating digital strategic plan development and all aspects of implementation. This individual will learn and embody Publicis Imagines vision of Live ROI as a mantra and manage several direct reports.

Role Objectives:

  • Assist with planning and implementation for client accounts across digital and print for ESPN.

  • Play a leading role in all aspects of campaign management including vendor liaison and reporting

  • Train/Support Assistant Planners in billing, reporting, trafficking, analytics and research

  • Assist in presentation of data, insights and media to clients

  • Manage self-service platforms across precision, social, and search

  • Intimate knowledge of consumer habits and touchpoints, i.e. magazine, digital mobile, social, video

  • Craft knowledgeable and relevant POVs that assess media opportunities and place appropriate value

  • Manage Vendor Billing: insertion orders, monthly billing reports, discrepancy resolution, and reconciliations

  • Manage Social/LinkedIn campaigns reaching financial advisors in institutional investors – analyze, optimize content performance and present recommendations to client

  • Assist in the negotiation of Buys, Makegoods, Positioning, Value Add Negotiations

  • Draw actionable insights based off syndicated data, Nielsen, Comscore, Strategy, TNS, adrelevance and Quantcast

  • Develop strong client relationships across media and Brand teams

  • Build relationships with vendors to analyze value and applicability of media vehicles for client media plan

  • Create dynamic presentations that effectively communicate to our clients

  • Maintain a knowledge of all ad serving platforms across platform: Medialets, Vindico, DFA

  • Prepare and deliver buying and or digital trafficking specs and guidelines

  • Conquer Magazine Positioning Reports

  • Continuously search for opportunities to be positive and to share the positive side to every situation


Qualifications

  • 3+ years of digital media buying/planning experience

  • Experience planning digital campaigns for products in both the B2C and B2B space and ability to confidently present these to clients both on the phone and in-person

  • Must have excellent verbal/written communication skills, interpersonal skills, detail-orientation, follow-though skills

  • Must have strong analytical, research, and quantitative skills

  • Must be hard-working, resourceful and thrive in a fast-paced environment

  • Advanced Excel and PowerPoint skills, formulas, v-lookup, conditional formats, pivot tables, etc.

  • Must possess/develop a strong understanding of the technology marketplace including awareness of key publishers, products and trends

  • Experience with Prisma and DCM preferred

  • Experience with Research tools such as Nielsen, Comscore preferred


Additional Information


All your information will be kept confidential according to EEO guidelines.

Compensation Range: $73,500 - $115,500 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.

23-1627 - ESPN

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