Morgan McKinley, is looking for a Content Writer to join the Global Marketing team in Cork.

Who We Are

Morgan McKinley is a Global Talent Services company, offering the full spectrum of solutions to meet your resourcing needs. With offices in 10 countries, each and every one of our 1000+ employees shares a belief in the power of helping others realise their goals. Because when you succeed, we succeed too.

Get to know the division you could be joining

Morgan McKinley is looking for a Content Writer to join our fast-growing businesses. With offices across Europe, UK, APAC and Canada providing a range of professional services, recruitment solutions and business process outsourcing services, this is an exciting time to join us as we launch new services as well as a refreshed brand.

The successful professional will be instrumental in building a differentiated brand experience for our customers and will be responsible for producing written content across our website, email, blogs and social media channels. The content writing is diverse, from blog articles and thought leadership pieces to case studies, social posts and video scripts - all with the goal of delivering B2B and B2C leads, positive customer engagement, and consistent brand messaging.

The role requires close partnership with our campaigns, digital marketing and business development teams, and you'll be part of a collaborative team culture who want to support each other in achieving our business goals.

You'll have the security of working in an established business which is going through exciting transformations, and will be part of an expanding marketing team.

If you're looking for a business which will value your creativity and give you the opportunity to hone your writing skills in a fun and friendly environment, this is a great place to develop your career.

Skills required:

• Passionate about creating best in class engaging content for digital and traditional channels.
• Highly creative content writing ability with practical experience in researching, writing and editing content across multiple subject disciplines.
• Excellent attention to detail, organised and able to manage multiple content projects simultaneously to ensure deadlines are met.
• Knowledge of B2B or B2C content writing within professional services, consulting, and/or HR and recruitment industry.
• Confident in speaking to/interviewing specialists within the business to produce insightful content for our external audiences.
• Understanding of digital channels and the best approaches to take when writing content for different channels, some knowledge of optimising content for SEO (knowledge of BrightEdge is a benefit but not essential).
• Ability to work effectively with others but also under your own initiative as we regularly work remotely - hybrid working is commonplace at Morgan McKinley.
• Inquisitive and proactive in staying up to date with trends and changes across the markets that we work in as well as competitor activity.

Principal responsibilities:

Part of a team of content experts supporting three distinct brands

• Copywriting - interview and extract technical knowledge from business leaders to create compelling content for each expertise area on a regular basis
• Content editorialisation - you will be writing for a range of format types: video, social, website, case studies, thought leadership, advertising, and sales tools
• Proofreading - on occasion, proofreading content produced internally
• SEO optimisation - tailoring content to the relevant audiences considering the use of SEO keywords and Meta tags when producing content, and working closely with the digital marketing team to utilise SEO tools
• Brand guardianship - Champion the company's brand 'tone of voice' to strengthen our brand

Qualifications and Experience:

• Educated to degree level or equivalent, with relevant qualifications in English language, literature, or creative writing
• Professional services and recruitment industry experience a benefit
• Experienced in writing content client-side or agency
• Strong track record of producing content for digital and printed media
• Role would be suited for someone with backgrounds in publishing, journalism, copywriting

Our Values and Culture

Always Committed: We lead by example, never give up, always driving excellence, and going the extra mile

Always Building Trust: We act with integrity and respect, driving teamwork, and celebrating success

Always Embracing Change: We are open to different approaches, encourage diversity of thinking, and share ideas

Always Communicating: We encourage open and honest communication across the business and with our candidates and clients alike

At the core of our Go Beyond culture, are these four values, which are driven through every aspect of our business. Our company culture embraces someone who takes pride in their work, believes in going beyond for their clients and candidates, has an entrepreneurial spirit and enjoys working in a highly collaborative and diverse team.

To discuss this opportunity further, please apply now or get in touch with Michelle Donohoe, Senior Talent Acquisition Specialist

• Please note, only shortlisted candidates will be responded to.