Job description

Boyce Thompson Arboretum (BTA) was founded in 1924 and is Arizona’s oldest and largest botanical garden. BTA is located in scenic Queen Creek Canyon, just 50 minutes from Phoenix, Arizona, in the foothills of the Superstition Mountains in Superior, AZ. It is on the National Register of Historic Places, featuring plant collections from the world’s deserts, historic buildings, and hidden gardens along miles of trails. A haven for wildlife, BTA has been named "the most enchanting" Audubon Important Birding Area in Arizona. The Arboretum encompasses 372 acres, with 105 acres of gardens and plantings, 20,000+ plants, and 4,025 taxa. BTA’s mission is to inspire appreciation and stewardship of desert plants, wildlife, and ecosystems through education, research, and conservation.

JOB DESCRIPTION

The Digital Marketing Coordinator will be responsible for developing, implementing, and managing digital marketing campaigns that promote Boyce Thompson Arboretum

Duties and Responsibilities:

• Develops and executes digital marketing strategies across multiple channels, including email, social media, display advertising, and search engine optimization (SEO)
• Collaborates with other departments to create engaging and effective marketing materials such as website content, blog posts, and digital ads
• Analyzes data to measure the success of campaigns and makes recommendations for optimization
• Manages the organization's social media accounts and engages with followers

Qualifications

• Strong knowledge of digital marketing techniques and tools
• Excellent written and verbal communication skills
• Proficiency in Google Analytics and other data analysis tools
• Familiarity with web design and content management systems (CMS)
• Strong project management and organizational skills
• Ability to work some nights and weekends as needed

Education and Experience

• Bachelor’s degree in marketing, communications, web development, or a related field.
• 1-3 years of experience in digital marketing.
• Other combinations of education/experience appropriate to the job will be considered

Job Type: Full-time

Pay: $47,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee discount
• Health insurance
• Life insurance
• Paid time off
• Vision insurance

Schedule:

• 8 hour shift
• Monday to Friday
• Weekend availability

Ability to commute/relocate:

• Superior, AZ 85173: Reliably commute or planning to relocate before starting work (Required)

Experience:

• Digital Marketing: 1 year (Required)

Work Location: One location

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