Marketing and Publicity Coordinator, MCD/FSG
Job description
MCD x FSG are seeking a creative and enthusiastic person to join our team as a marketing and publicity coordinator. This position reports directly to the Director of Marketing, FSG / MCD / Picador and SVP, Director of Publicity for FSG / MCD / Picador. This person will work closely on creative marketing and publicity campaigns with digital innovation and organic brand building to bring the imprints’ publications to the largest possible readership. This role will work closely with the Publisher of MCD x FSG on all marketing efforts for the imprint. This is an exciting opportunity to join an innovative team.
What you'll do:
- Create innovative title-marketing campaigns for upcoming fiction (Literary, Horror, Speculative Fiction) and nonfiction titles (Tech, Science, Pop Culture, and memoir) for MCD titles
- Work closely with publicists on specific publicity outreach and coordination for author campaigns for MCD titles
- Develop strategies, messaging, and creative assets and digital projects to increase brand awareness and growth for MCD’s online, newsletter, and social media communities
- Work across internal departments along with authors to drive campaign strategy and effectiveness.
What you'll bring:
- Enthusiasm to learn key marketing and publicity concepts and tools including social media marketing, email marketing, influencer marketing, analytics, as well as traditional book marketing and publicity
- Excellent oral and written communication skills
- Strategic, creative, and organized thinking
- Attention to detail
- Skill and aptitude in Adobe Creative Suite a plus
- Proficiency in HTML, CSS, JavaScript a plus
Ideal Experience:
- Marketing and publicity background a plus
- Design knowledge a plus
This position will have the annual salary of $52,000-55,000.
Macmillan Publishers is the U.S. trade division of the Holtzbrinck Publishing Group, a large family-owned media company headquartered in Stuttgart, Germany. Its publishing companies include prominent imprints around the world that publish a broad range of award-winning books for children and adults in all categories and formats.
U.S. publishers include Celadon Books, Farrar, Straus and Giroux, Flatiron Books, Henry Holt & Company, Macmillan Audio, Macmillan Children’s Publishing Group, The St. Martin's Publishing Group, and Tor Publishing Group. In the UK, Australia, India, and South Africa, Macmillan publishes under the Pan Macmillan name. The German company, Holtzbrinck Deutsche Buchverlage, includes among its imprints S. Fischer, Kiepenheuer & Witsch, Rowohlt, and Droemer Knaur.
We are an Equal Opportunity Employer. We are actively seeking job applicants who reflect a broad representation of differences, including race, ethnicity, religion, sex, sexual orientation, gender identity/expression, physical ability, neurodiversity, age, family status, economic background and status, geographical background and status, and perspective. We believe that the best companies reflect the incredible diversity in viewpoints, backgrounds, and identities of the world in their staffs, and are committed to inclusive hiring across departments and levels. The successful candidate for this position will be an employee of Macmillan Publishing Group, LLC.
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