Job description
Business Unit Overview:
The company’s portfolio ranges from iconic brands such as Honey Bunches of Oats®, Grape-Nuts® and PEBBLES™ cereals, as well as Peter Pan® peanut butter to the top-selling Malt-O-Meal® brand of value ready-to-eat cereals and more. Our business is growing and that’s where you come in. Our company is a hearty mix of ambitious people who want to make great things happen. Location Description:
Headquartered in Lakeville, Minn., Post Consumer Brands, a business unit of Post Holdings Inc., is focused on providing delicious food choices for every taste and budget. As a company committed to high standards of quality and to our values, we are driven by one idea: To make lives better by making delicious food accessible for all.
Brand:
It’s an exciting time in pet food! Post Holdings, Inc. recently announced an agreement to buy several pet food brands from The J.M. Smucker Co. The transaction is anticipated to close early in the second calendar quarter of 2023. Upon closing of the acquisition, Post expects to create a new pet food platform within Post Consumer Brands. This role is part of the team of 1,000 employees who will soon join the Post family to focus on and grow these iconic pet brands.
The company’s portfolio ranges from iconic brands such as Honey Bunches of Oats®, Grape-Nuts® and PEBBLES™ cereals, as well as Peter Pan® peanut butter to the top-selling Malt-O-Meal® brand of value ready-to-eat cereals and more. Our business is growing and that’s where you come in. Our company is a hearty mix of ambitious people who want to make great things happen.
Post Consumer Brands corporate headquarters in Lakeville, Minn. is about 20 miles south of Minneapolis and St. Paul, Lakeville has all the benefits of smaller town living with access to everything a large metropolitan area has to offer. Join more than 400 team members collaborating on the two-building campus to help put breakfast on the tables of millions of consumers in North America.
Responsibilities:
The Sr. Director of Marketing - Nutrish is responsible for setting the vision and strategy for the Rachael Ray Nutrish master brand, inclusive of Dog Food, Cat Food and Treats. This role is responsible for developing annual operating plans, innovation objectives and strategies, and marketing communication strategies and plans. The Sr. Director has P&L responsibility for the portfolio and will oversee the day-to-day management and decision making. They will lead dedicated brand teams and will work closely with multiple functional partners to develop and execute the plan. They will lead with a General Management mindset, balancing the need for creativity and an entrepreneurial approach with strategy and discipline. They will represent the brand with multiple stakeholders including the executive team, sales, innovation leaders, retail customers, and external agencies.
KEY RESPONSIBILITIES
Strategy- Leverage research and insights as the foundation for brand strategy; Engage with senior leaders across the company to develop multi-year brand strategy for the brand; communicate the brand vision and strategy to key internal & external stakeholders
Execution / Drive for Results - Translate the strategy into a tactical execution plan and work closely with cross-functional partners to deliver the annual operating plan; identify and offer solutions to issues
Finance - Partner closely with Finance to develop an annual financial plan aligned to brand strategy; provide oversight and management of the plan
Marketing Services - Work closely with Consumer Engagement on brand positioning and development of the annual marketing communications plan; leverage partnership with core agencies, as needed
Innovation - Work closely with Innovation counterpart to develop and manage an innovation portfolio linked to brand strategies and multi-year platform; drive buy-in and champion innovation throughout the organization
Organizational Development and People Management - Recruit, support and develop a team of Brand Marketing professionals; focus on capability development and growth
Is this the Role for You?
Are you a passionate leader motivated by the opportunity to drive meaningful change? Are you excited for the chance to work with a productive team and support their continued growth and development? Do you share in our dedication to continuous improvement and growth? If so, you are the type of professional we want to add to our Company!
Qualifications:
What we are looking for:
- Bachelor's degree required; MBA preferred
- Minimum of 10 years of CPG marketing experience; at least 2 years in a director level position
- Proven experience in delivering topline growth through demand creation (marketing and innovation)
- Experience developing long term strategy and annual business plans
- Experience owning a P&L and managing a marketing budget greater than $25 million
- Experience leading well-established consumer brand, ideally with Pet experience
- Proven experience developing, inspiring, and activating teams to deliver best in class results
- Excellent communications skills, both verbal and written
- Passion for our furry friends!
- Highly collaborative mindset; team player
- Must be able and willing to regularly travel within the US (50% of schedule)
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